Furnishings Industry | Apparels & Accessories

Creating inspiring brand apparel for a leading mattress manufacturer

Furnishings Industry | Apparels & Accessories

The Client:

One of India’s leading mattress manufacturer

The Brief:

We were tasked with increasing brand visibility by reinventing the clothing worn by employees and retailers during customer interactions and activations.

The OGS touch:

We delivered employee uniforms, t-shirts, wind cheaters, tool kits, backpacks and jackets, all perfectly in sync with the brand aesthetic.

The Impact:

The initial brief focused largely on the uniforms worn by employees and retailers. However, we ensured that every single visual interaction with customers was branded, which is why we went the extra mile to create tool kits and backpacks.

The quality of our merchandising and timely delivery resulted in us becoming the brand’s merchandise partner for 3 years in a row.